toyota pulling celica and MR2
Apathy Kills
Joined: Nov 2002
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From: The Left Lane
h:
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#CustomUserTitle
Joined: Mar 2002
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From: glass case of emotion
i wouldn't be surprised if cars like this enter the scion family. toyota is really trying to image brand their labels.
lexus = luxury, finest cars made
toyota = affordable, reliable, family cars
scion = more of an edge, bolder styling, geared towards a young professional.
lexus = luxury, finest cars made
toyota = affordable, reliable, family cars
scion = more of an edge, bolder styling, geared towards a young professional.
Apathy Kills
Joined: Nov 2002
Posts: 60,714
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From: The Left Lane
Originally Posted by Eklypse39
i wouldn't be surprised if cars like this enter the scion family. toyota is really trying to image brand their labels.
lexus = luxury, finest cars made
toyota = affordable, reliable, family cars
scion = more of an edge, bolder styling, geared towards a young professional.
lexus = luxury, finest cars made
toyota = affordable, reliable, family cars
scion = more of an edge, bolder styling, geared towards a young professional.
Look at the direction they are taking with the Scion tC. Available blower & performance accessories available at the dealer....It supports the distinct brand strategies he's talking about
I'm not happy about seeing the Celica & MR2 names die like this, but given the circumstances, their death was inevitable.
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Last edited by NorCal DC4; Oct 5, 2004 at 11:25 AM.
Thread Starter
DAMIMRED
Joined: May 2002
Posts: 13,495
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From: Syracuse, NY
thats what i mean.... if you look at sales numbers when they first came out with this design, they were huge, now they are small....
so its obvious people are bored with this design. why not redesign instead of pulling the models altogether?
so its obvious people are bored with this design. why not redesign instead of pulling the models altogether?
lots and lots of fail
Joined: Dec 1999
Posts: 23,004
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From: Deeeeeeeeeeeeeeetroit
Originally Posted by ISP James
thats what i mean.... if you look at sales numbers when they first came out with this design, they were huge, now they are small....
so its obvious people are bored with this design. why not redesign instead of pulling the models altogether?
so its obvious people are bored with this design. why not redesign instead of pulling the models altogether?
.
Joined: Sep 2002
Posts: 12,945
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From: York PA
Originally Posted by 98CoupeV6
Because Toyota is losing (if not 'has lost') the young people market and sales of the Celica have never really been stellar? I won't even get into the MR2's sales :ugh: Toyota goes for market share, not niche vehicle anymore, and the tC fills the Celica's role fine for Toyota's purposes.