...the car will likely come with a 1.8-liter, 115-hp four-cylinder engine, some 3 Series hardware and a price tag around $26,000
To me, that seems awfuly pricey for a 115hp car. I appreciate BMW trying to return to its roots and offering a car for us common folk, but c'mon. A base model Toyota Corrola or Nissan Sentra offers more power. To me, $26,000 warrants at the very least 180 horsepower. Afterall, this is "The Ultimate Driving Machine" we're talking about here.