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Ferrari President Luca di Montezemolo and Sergio Pininfarina, head of the famous design studio, have announced the winners of the "New Concepts of the Myth" design competition featured recently at TCC. The contest was open to car design students across the world, and the winners reflected its international scope, with teams of students from colleges from Italy, Britain, and Japan producing the winning design proposals. The students responsible for the designs came from even farther afield - Spain, Germany, Great Britain, the USA, Japan, Korea, and Italy.

Four designs were chosen from twenty finalists, and the students who created them will be offered work experience at the concept design departments of either Ferrari or Pininfarina.

The competition, organized by Ferrari in partnership with Pininfarina and with the support of Alcoa (the company that produces aluminium space frames for Ferrari) attracted works from the most talented students of each college, who challenged themselves to produce 1:4 scale Ferrari models, proposing stimulating alternatives to the shapes of the current and previous mid-engined eight-cylinder cars and the front-engined twelve-cylinder cars. The students had total creative freedom, although their designs had to retain the recognizable features and values of the Ferrari marque.


The winning models were:

- "Millechili" - by Luis Agullo Spottorno (Spain) and Felix Hiller (Germany) - Istituto Europeo di Design, Turin





- "Fiorano" - by Rob Battams (UK), Tom Hardman (UK) and David Imai (USA), Coventry University - School of Art & Design





- "Tre Diviso" - by Daisuke Nagasato (Japan), Kim Teakyung (Korea) and Hiroaki Yakubo (Japan) - Tokyo Communication Arts






- "Ascari" - by Manuele Amprimo (Italy), Werner Gruber (Italy), and Yu Jae-Cheul (Korea) - Istituto Europeo di Design, Turin.