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Volvo will not take on the Germans, says CEO

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11-04-2010, 11:40 AM

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Volvo will not take on the Germans, says CEO

CEO Stefan Jacoby says Volvo needs to get back to its Swedish roots and stop copying the Germans. Jacoby also said the automaker will not be developing a flagship sedan rival to the BMW 7-Series until it more than doubles its sales volume.

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