How much are cute-ute buyers willing to pay? Hyundai aims to find out by offering the 2019 Tucson with a new unbadged (so discreet!) “Ultimate” trim level. As cute-ute money grabs go, Hyundai’s $2,650 premium relative to the Limited grade undercuts the $3,500 Subaru demands when upgrading from Limited to its new Touring trim on […]


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