according to this ...


40% of 5,400,000 is still 2,160,000 people aware of the Blu-Ray playback. Of the 40% ... how many actually purchased a Blu-Ray disc? No clue. :dunno:

Personally, I have 1. It's not because I'm not into the next gen disc format ... there's nothing on the format which I really had to have. Seems like the "must see" movies (for my taste that is) are on HD-DVD (Shrek 3, Transformers).