I think Toyota and Honda should just quit selling hybrids and try to cell harmless fuel cell cars. Honda says they will cell Fuel Cells in 2018. (Source: Autospies)
At least Honda is already researching Fuel Cells and are to sell them soon.
Toyota wants to expand on the Pruis, but from many automotive websites, people do not like the Pruis. Its not fun to drive and has bad gas mileage (Source: Yahoo! Autos)