i'm not sure i see how buying an inferior quality movie, that i already own, that only plays on my handheld gaming system, is supplementing it. h:

i honestly don't think it's because of the cost. hell, people are still paying $20 for DVDs, and $15 for CDs. i mean, i expected it to be a huge failure when i first read about it, and i don't even know what they go for.

it's just a terribly useless proprietary format. imo, that's why it's failing.