Transformers Commemorative Series VII
All prices are for MISB (mint in sealed box)

Series VII was a nice change of pace. Finally, really good reissues were on the way. Unfortunately, there were 10 different prices for a all the reissues. There was no definate price, it kept shifting from week to week depending on TRU sales figures. ($15.98 to $29.99) On top of this mess, each store had a different tag.


Rodimus Prime - $20 - retailed @ 29.99
Now Rodimus was released for $29.99 ... but he's bigger than everyone else. This really devaluded the other reissues. Rodimus made series III, IV, V, and VI figures look heavily over priced.

Rodimus sold fairly well because Takara hasn't reissued this guy yet, in their book format that is.

Then again, Amazon.com/TRU.com did their best to screw this up.




Dirge - $15-ish - retailed @ 29.99
Hopefully Ramjet and Thrust follow soon after. Having all 3 coneheads would be sweet.



Series VII really got the reissues back on track. These were figures not seen in the Takara lineup and started the reissue price drop. Hasbro and TRU realized they screwed this up pretty badly and started to rethink the reissues.

Unfortunately, reissued TF's were bombing in sales. These guys didn't move off the shelves because you'd see 15+ of each figure sitting there ... collecting dust. Now that TRU put them on sale, people would wait until they hit rock bottom prices before buying.