There are people hired by Honda and other car companies to drive the cars before they are released as a sort of way to get opinions/complaints/etc. that future customers might report. When I was in traffic school I met one of these drivers for Audi and Volkswagen. Usually these cars are unmarked to keep some anonymity(did I spell that right?). Anyways I saw the new tiburon before it was released, as well as the new altima. Its rare, but every now and then you can see a car before it's release.

BTW: the V6's will rangew from $22,000-$26,000