Actually I'm kinda wrong about a few things. Honda can make a truck ride like a car, since they make some of the best suspensions for their cars. Also I remember riding in the Avalanche, and that thing road smooooth. It had an excellent ride quality to be so big. For the fuel economy part, I'm thinking Hybrid (IMA). So it just might work out as long as it is marketed correctly, and not trying to be something that it isn't (ie Towing big ass boats, and hauling mounds of topsoil and bricks...).