Around here there's this dumb new seatbelt campaign "Click it or ticket"... and the fines are huge. But I guess it's neccessary with all the stupid redneck teen moms who have like 4 little kids crawling around the car as they barrel around curves at twice the limit while drunk and/or high and/or just plain stupid.
Sometimes on billboards they'll even make up an officer's name that rhymes with "ticket." For example:
"Officer Kwiket says click it or ticket."
Officer Kwiket?!?!!?!?!?!?!?!?