Trying out the new Insight in Spain at the EcoDesafío Honda Insight
 

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The first generation the Honda Insight wasn't offered for sale in most European markets, including Spain. The Honda Civic hybrid is available here, but hasn't seen too many sales, in part because diesel is usually cheaper than gasoline. Honda thought that it would be a good idea to promote its new Insight hybrid using a slightly more intensive marketing campaign. Named the "EcoDesafío Honda Insight" (Honda Insight EcoChallenge), a new event asks drivers from all around Spain to participate in a big challenge: how well can you hypermile the new Insight? The event is currently being held in different cities around the country and we hit up last weekend's event in Barcelona. What was this all about? Follow us after the jump.

Gallery: Ecodesafio Honda Insight Barcelona 2009

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Filed under: Hybrid, Honda, AutoblogGreen Exclusive, Europe/EU

Trying out the new Insight in Spain at the EcoDesafío Honda Insight originally appeared on AutoblogGreen on Sun, 07 Jun 2009 18:10:00 EST. Please see our terms for use of feeds.



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